One Industry. One Mission. Real Credentials.
Behavioral Health Partners is a team of thirteen specialists who build, launch, and scale addiction treatment centers across the United States and Canada. The company was founded by Adam Gunton, a person in long-term recovery, and lived experience runs through everything we ship. Licensing is led by a doctorate-level specialist. Medical guidance comes from a practicing physician. Every marketer, developer, and creative here serves one industry: addiction treatment. These are the people, by name, with their real credentials.
100+
state licenses secured by Dr. McMahon and the licensing team
100%
licensing success rate
2x
Awwwards winner on the dev team
TEDx
speaker and bestselling author founder
Our founder was once the person on the other end of the admissions call, and nobody would help him. That experience is not a marketing angle. It is the judgment behind every page we build, every campaign we run, and every center we help open.
It is people in recovery, helping people in recovery.
You cannot stop people in recovery from helping people in recovery. You just cannot.
Six leaders carry everything we ship. Real names, real credentials, one industry.
Founder & Managing Partner
TEDx Speaker
Bestselling Author
In Recovery Since 2017
Adam is a person in long-term recovery since November 6, 2017, bestselling author of From Chains To Saved, TEDx speaker, and founder of the nonprofit Recovered On Purpose. He is a founding member of Radix Recovery in Cedar Rapids, Iowa, which had one of the most successful treatment center launches in history. Adam is not a licensed clinician; his authority is lived experience, sustained recovery, and a decade of building in this industry.
Director of Operations
20+ Years Healthcare Ops
Brian brings 20+ years of leadership across healthcare, digital marketing, customer success, product, and business operations. He has built and led teams supporting thousands of healthcare providers, and he builds the scalable systems that keep our clients retained and growing.
MD, Medical Partner
MD
Chief of Staff
Dr. Berry is the Medical Director of Recovered On Purpose and serves as Chief of Staff at his hospital in the Southern United States. His firsthand experience with addiction gives him unique insight into the care our clients and the people they serve actually need.
EdD, Licensing & Compliance Partner
EdD Psychology
100+ Licenses Led
Dr. McMahon holds an EdD in Psychology and a master's degree in Counseling Psychology. She specializes in state licensing, Joint Commission (TJC), CARF, levels of care, and ASAM criteria, and she leads the licensing practice behind the team's 100+ state licenses.
Creative Partner
Creative Since 2016
Trevor has worked alongside Adam since 2016, capturing the recovery journey in photo and video. His storytelling through visual media is built for the audience that matters most: people seeking help and the families searching for them.
SEO Partner
SEO Specialist
Hristo was instrumental in growing Recovered On Purpose's organic reach, and he brings that same discipline to our clients. He is an expert in local SEO and content marketing built specifically for treatment centers.
The specialists who do the work, named and accountable. No white-label contractors, no anonymous "account teams."
Client Success Manager
Lacey brings 15+ years of digital marketing leadership, including SEO Director and VP agency roles, with years spent marketing addiction treatment and mental health programs. She is the bridge between strategy and results for our clients.
AI & Web Integrations Manager
Satyam is a web developer and AI automation specialist. He builds fast websites and practical automation systems that keep client operations moving.
Content Manager
Alex Trent leads content strategy, creating clear, practical resources that help people understand care options and take the next step.
Paid Media Manager
Laura holds a BA in Marketing and an MA in Organizational Leadership and Quality, with decades in the nonprofit sector serving disadvantaged populations. She runs paid media with purpose.
Google Ads & CRMs Partner
Frank is an expert in custom CRM systems, Google Ads, and paid social campaigns. He built the systems that power Recovered On Purpose and turn our clients' campaigns into admissions calls.
Web Developer
Justin has 15+ years building custom WordPress themes, Elementor builds, and advanced PHP, including work as a Front End Architect on large e-commerce builds.
Credentials only matter if they reach your project. Here is how they do.
1
Every page we publish carries a real author and reviewer box with a real name, sitewide. You always know who stands behind the work, and so does every family who reads it.
2
State licensing at BHP is led by Dr. Angela McMahon, EdD, and her team, the practice behind 100+ state licenses with a 100% success rate.
3
Our creative partners have documented the recovery journey for a decade. Nothing we produce treats a serious population as a gimmick.
One Conversation. No Pitch.
Thirty minutes on video with Adam directly, camera on, screen-sharing your current online presence and your top three local competitors. If we are not the right partner, we will tell you that too.
We take one client per level of care, per market. We confirm your market is open before partnering with you.
Written and reviewed by Adam Vibe Gunton, Founder and Managing Partner of Behavioral Health Partners.
Last updated July 31, 2026.
