
Behavioral Health Marketing Agency · Addiction Treatment Consulting · Denver, Colorado Based · Expertise In All 50 States
We Help Addiction Treatment Centers Open, Grow, And Reach More People
Behavioral Health Partners is a full-service behavioral health marketing agency and addiction treatment consulting company headquartered in Denver, Colorado. We build, launch, and scale addiction treatment centers across the United States and Canada: feasibility, licensing, accreditation, and program development on the consulting side; SEO, paid media, web design, creative content and video on the marketing side. Built by people in recovery, we take one client per level of care, per market. You found your partner.
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Behavioral Health Partners/ › addiction-treatment-marketingBehavioral health only
Most marketing agencies serve a dozen industries. We serve one. Behavioral Health Partners exists to build, launch, and scale behavioral health centers, and nothing else. That depth is the moat: we know what frightened families type into Google at 2 a.m., we know what a payer mix does to a keyword strategy, and we know what it takes to fill beds without ever compromising the dignity of the people those beds are for.
Every family that lands on a treatment center's website is asking two questions: do you have what I need, and can I trust you. Every operator who lands on ours is asking the same two things. This page is our answer to both.
A few minutes with our founder on what a specialist partner actually does differently.
Our core values:
Those are not wall decorations. They are the filter every partnership, every campaign, and every word we publish passes through.
Where to start
Most agencies pick a lane. We built the whole road. Wherever your treatment center is today, there is a clear next step here.
From feasibility study to financial modeling to state licensure to Joint Commission accreditation, our consultants walk you from idea to open doors. We can have your website up three months before license, and by the time you are open, you already have calls.
Explore Startup ConsultingSEO, paid media, web design, content, and creative video built exclusively for addiction treatment and behavioral health centers. One goal: more of the right admissions calls.
Explore Marketing ServicesFor the right operators, we go deeper than services: equity partnerships where our growth is tied to yours. We are not a vendor you pay. We are a partner with skin in the game.
Explore Partnership OpportunitiesRadix Recovery in Cedar Rapids, Iowa is the treatment center we helped build from the ground up. Operators can study the launch. Families can find real help.
See Radix RecoveryThe marketing engine
We run every digital channel that fills beds, and we run them as one connected system, delivered with excellence and your clients and families in mind. Every channel below is built for one audience only: addiction treatment and behavioral health centers.
Organic search is where frightened families start. We build the topical authority, service pages, and local signals that put your center in front of them first.
02The Map Pack is the most defensible real estate in your market. We optimize your profile, reviews, and local signals so the families searching near you find you.
03LegitScript-compliant campaigns that produce admissions calls while your organic engine compounds. Why would we rent what we can own? Paid fills the window until you do.
04Your website is your admissions team's best closer or its biggest leak. We design sites that answer a family's two questions in the first screen.
05Your website, search presence, and campaigns built into one system, so your center's own assets bring admissions calls, forms, and texts straight to your team, tracked to the source.
06Content written for the frightened family and the serious operator, never filler. Every piece builds the authority your money pages rank on.
07A human, dignified social presence that builds trust with families and referral partners before they ever call.
08Real faces build trust faster than any headline. Our creative team produces the video and photography that make families feel safe before they call.
09More admissions from the traffic you already have. We find where calls leak and fix it, measured in real admissions inquiries, not clicks.
Verifiable results only
Every number below comes from a real client's data tracking software. We show the screenshots, not stock charts, so you know you can trust the numbers. When our trust strip says Verifiable Results Only, this is what it means.
Organic growth in 12 months: 40 organic calls in launch month to 543 per month, with every paid-ad call stripped out.
Client · Treatment Center
Organic clicks in 90 days, 3,030 to 14,300, average position 14.4 to 8.
Client · Treatment Center
Organic clicks in 90 days, 1,020 to 7,360, impressions 129K to 722K.
Client · Treatment Center
Active clients in 5 months for an out-of-network outpatient center.
Client · Treatment Center
Build and launch
Opening a treatment center is a licensing project, a real estate project, a clinical project, and a financing project all running at once. We have done it ourselves, and our consulting team walks you through every step in order:
Licensing practice · Dr. Angela McMahon
Licenses secured nationwide by Dr. Angela McMahon and our licensing team
Success rate: every application submitted has resulted in a secured state license
States of licensing expertise
Average time saved in the licensing process
And here is the honesty you are not used to: our fastest license came through in just over 2 months after application, most states average 4 to 6, and New York and New Jersey can take 12 to 24 months. We will tell you which one you are in on day one.
Doing your homework first? Start with our guides on how to open a rehab center and what it costs to open a rehab center.
The rule we run on
The best marketing in a market can only belong to one center. So that is how we operate it. We accept one client per level of care, per market, and we confirm your market is open before partnering with you.
Exclusivity is structured by level of care: a detox, a residential center, and a PHP or IOP in the same metro can all be partners, and we build warm referral relationships between them so the whole continuum wins. If your market is taken, we will tell you on the first call, and we will not take your money.
Check If Your Market Is OpenFit, honestly
We partner with licensed addiction treatment and behavioral health operators committed to excellent care: detox, residential, PHP, IOP, and outpatient programs across the United States and Canada. And we partner with the people entering this industry to do it right: investors, real estate developers, medical professionals, and entrepreneurs looking to open a business that makes a real impact, helping people struggling with addiction and mental health by building sustainable, profitable treatment centers. If you measure success in lives changed and beds filled with the right people, we are your partner.
And we say our refusals out loud:
Vulnerable people are not inventory. That is not what our marketing is for.
Origin
Adam Gunton · Founder and Managing PartnerAdam Gunton is the founder and Managing Partner of Behavioral Health Partners: a person in long-term recovery, bestselling author of From Chains To Saved, TEDx speaker, and founding member of Radix Recovery in Cedar Rapids, Iowa, which had one of the most successful treatment center launches in history.
Nine years ago, he was the person your admissions team exists for, calling every treatment center he could find and getting turned away. That is why this company exists, and it is why he still says: I am your clientele. You cannot stop people in recovery from helping people in recovery. You just cannot.
Adam is not a licensed clinician. His authority is lived experience, sustained recovery, and a decade of building in this industry.
Meet Adam and the TeamThe team
Every person on this team serves one industry and one mission. Meet the people who will actually be doing the work.
Founder & Managing Partner
Director of Operations
Client Success
Licensing Partner
Medical Partner
SEO Partner
Google Ads & CRMs Partner
Creative Partner
Content Manager
Web Developer
Web Developer, UI/UX
Paid Media Manager
AI Integrations ManagerIn their words
BHP truly offers the best services. The passion and professionalism is unmatched! I have trusted BHP with my dream and they have helped to turn it into a reality.
Dr. Courtney Brennaman
Founder, Radix Recovery
We kissed a lot of frogs before we found our prince of marketing.
Paul Rivers
Marketing Director, OPA Behavioral Health
Doubled organic search impressions in the first two months and scaled behavioral health clinics to 11 locations across Florida.
Working with Adam and Behavioral Health Partners has been a game-changer. Our new IOP program is launching, and the website they built looks amazing and has already gained incredible traction. Adam’s weekly consulting calls are invaluable for our growth and success.
Chris Henning
Director of Business Development, Northwoods Haven
Credits weekly consulting calls as invaluable while launching a new IOP and watching the website gain traction.
Proof, and a door
Radix Recovery is a 68-bed full-continuum treatment center in Cedar Rapids, Iowa: detox, residential, PHP, and IOP under one roof, built from the ground up with our partners. It was licensed while still under construction and earned Joint Commission accreditation, and it stands for the mission behind everything we do: making excellent addiction treatment accessible to every family that needs it, with our partners, in all 50 states.
Visit Radix RecoveryAnd if you are here because you or someone you love is struggling with addiction, welcome. You are the reason all of this exists. Radix Recovery is Joint Commission accredited, LegitScript Certified, and licensed by the State of Iowa, offering a full continuum of care with a caring admissions team ready to help you find the right level of care today.
Speak With the Radix Admissions TeamQuestions
Behavioral Health Partners builds, launches, and scales behavioral health and addiction treatment centers. On the consulting side we handle feasibility, proforma, state licensing, and accreditation. On the marketing side we run SEO, paid media, web design, content, photography and video exclusively for addiction treatment and behavioral health centers across the United States and Canada.
Three things. We do only addiction treatment, so the depth is real. We are built by people in recovery, so the judgment is lived, not researched. And we publish verifiable results only: real clients, live Search Console data, no stock charts. Transparency in all we do with a mission to build access to treatment.
Addiction treatment is our core, and we also serve the broader behavioral health category, including mental health facilities and programs. If your organization cares for people struggling with addiction or mental health conditions, we speak your language. If it does not, we are not your agency.
We will not market two competing centers against each other. A detox, an inpatient center, and an outpatient program in the same metro can all be clients because they serve different levels of care, and we build warm referral relationships between them. Why would we give two people the best marketing?
Our promise is 30 days to value: a finished deliverable in your hands inside the first month, often your new website. Google Business Profile and reputation work often moves inside 30 days, Map Pack shifts typically show in 60 to 90 days, and competitive organic terms usually stabilize on page one in 4 to 6 months. Anyone promising faster is guessing.
Thirty minutes on video with Adam directly, camera on. He screen-shares your current online presence and your top three local competitors, tells you honestly where you stand, and confirms whether your market is available for a partnership. There is no pitch on the first call.
We offer 6-month and 12-month partnership terms, and pricing is quoted on the second call once it is scoped to your center. We do not trap people in contracts. Our word holds the relationship together, not a clause.
Yes. That is what we do. Our consulting team takes you from feasibility study through proforma, licensing, and accreditation, and our licensing team has secured more than 100 licenses nationwide with a 100% success rate. We can have your website up three months before license, so by the time you open, you already have calls.
One Conversation. No Pitch.
Thirty minutes on video with Adam directly, camera on, screen-sharing your own online presence and your top three local competitors. If we are not the right partner, we will tell you that too.
Schedule Your Free Discovery CallWe take one client per level of care, per market. We confirm your market is open before partnering with you.

Written by Adam Gunton, Founder and Managing Partner of Behavioral Health Partners. Adam is a person in long-term recovery, bestselling author of From Chains To Saved, TEDx speaker, and a founding member of Radix Recovery in Cedar Rapids, Iowa, which had one of the most successful treatment center launches in history.
Last updated July 30, 2026